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ART THINKING
by Amy Whitaker

ART THINKING by Amy Whitaker

"There are people you meet in life who will change how you think. Amy’s one of them.” - Claire Johnson, COO, Stripe

An indispensable and inspiring guide to creativity in the workplace and beyond, drawing on art, psychology, science, sports, law, business, and technology to help you land big ideas in the practical world.

Anyone from CEO to freelancer knows how hard it is to think big, let alone follow up, while under pressure to get things done. Art Thinking offers practical principles, inspiration, and a healthy dose of pragmatism to help you navigate the difficulties of balancing creative thinking with driving toward results.

With an MBA and an MFA, Amy Whitaker, an entrepreneur-in-residence at the New Museum Incubator, draws on stories of athletes, managers, writers, scientists, entrepreneurs,

and even artists to engage you in the process of “art thinking.”

If you are making a work of art in any field, you aren’t going from point A to point B.

You are inventing point B.

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success.

Art Thinking takes you from “Wouldn’t it be cool if...?” to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life.

Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life and even change the world—while enjoying the journey from point A.

Harper Business (July 2016) 384 pages

Art Thinking features 60 line drawings throughout.

Electronic manuscript available

"Art Thinking is a spiritual guide to practical endeavor. It embodies a deep belief in both art and the market and the capacity of each to draw out and support our individuality. It also embodies a belief in the power of collectives: of conversations, businesses, and networks. Wise, savvy, humane, and beautifully written, Art Thinking is a celebration of the act of bringing new things into the world, including yourself." - William Deresiewicz, author of Excellent Sheep

"Insightful and engaging, Amy Whitaker has important things to say about the business of art, the art of business, and the art and business of being human." - Daniel Gilbert, author of Stumbling on Happiness

"In an age of engineering, it also helps to think like an artist. In this fascinating book, Amy Whitaker explores how to apply art thinking to our businesses and our lives." - Walter Isaacson, author of The Innovators and Steve Jobs

"Let Amy Whitaker introduce you to ART THINKING, a way of looking at your career that marries commerce and creativity. Whether you're in a large organization looking for a way to carve out time for innovation,

or a lone artist who wants to work smarter, there's something for you in this book." - Daniel H. Pink, author of Drive and To Sell is Human